Make Your Final Gifts of 06 Today

fruit.jpg According to a new survey, Baby Boomers are on track to give 20% more than the wider pool of donors. That means they will make average donations of $6,000 up from $5,000 last year. You don't have to be a mathematician or development officer to know skads of Boomers x $1,000 = mucho merry for many community agencies. (You can get back to your alma mater next year.)

But today is the last day to make that gift and fulfill the survey numbers. If you are a Boomer, it's the last day to shake the notion that we don't give as generously as the generation before us. It is also really cool to extract from the overwhelming bounty of the holiday season a bit of the wealth in which we live for the betterment of others. I will if you will...

Susan Herr

Posted at 8:35 AM, Dec 29, 2006 in Permalink | Comments (1)


Comments

Hi Susan,

First, love the new format. If only all blogs looked as good.

Second, have you been following Katya's
recent posts about the year end spike in donations at Network for Good? Your readers may like to know they were averaging about $70K/day in donations at the beginning of the month, but will be peaking out over $1.25M/day by the end of the month, with most of jump happening in this last week.

According to her post today, a simple 1-line email reminder sent out earlier this week is averaging a $50 return rate. Talk about ROI!

Me, I made two small gifts this week to a couple of good causes, which without the online option, I might have just as much passed by. Better than impulse shopping any day.

Peace,

Gayle

Fundraising for Nonprofits

gayleroberts.com/blog/

Posted by: Gayle Roberts